To make sure your website is a driving force behind the success of your business, PrinterPresence offers frequent webinars on a variety of topics. From the basics of using your Springboard to email marketing best practices, we've got you covered. What's more, these classes are offered as a part of your monthly subscription fee at no additional cost.
Springboard 101: Customize and Manage Your Website
You have the ability to update your website 24/7, but do you know how to do this effectively? Quickly learn how to customize and manage your website using the Springboard. From updating content, images, forms and collections to changing page and section names or news articles, this session will teach you how to operate your site.
Springboard 102: Make the Most of Your Online Tools
Get a detailed overview of the Springboard’s Message Center where you can view, search and sort all communication that comes through your website. Also learn how online proofing and file transfer tools could save you hundreds of dollars per week.
Springboard 103: Create Portals & Catalogs
Did you know online ordering can increase your revenue by up to 40%? This session provides an overview of what customers experience in your website’s customer portals. You’ll learn how to build a user-friendly portal, customize it to each customer's needs then build a catalog of items that can be ordered through the portal. You’ll also learn how to manage users and permissions.
Best Practices: Grow Revenue with Catalogs
Learn from others who have taken online ordering to the next level! You’ll get a peek at some top performers’ customer storefronts, then learn how to create your own catalog items that will get results. Plus, get tips on how to grow revenue by using vertical markets to gain new customers.
Nuts & Bolts: Intro to Email Marketing
Learn the basics about Firespring’s email marketing system. This session will cover how to build and manage audience lists, create eye-catching HTML email campaigns and measure response.
Best Practices: Advanced Email Marketing
This is your next step toward email marketing success. Now that you’ve learned the basics about Firespring Email Marketing, discover advanced best practices in targeting email groups, creating campaigns that get read and making the best use of response reporting.
Marketing Your Website
Learn how to interpret your website analytics to support your marketing goals. You’ll also learn how to introduce marketing campaigns using your existing form pages, optimize your website pages to boost organic search engine results, and use spotlights to market your website. After this session, you’ll be able to create a monthly website strategy that you can tackle in just five minutes.
Best Practices: Search Engine Optimization
You are the architect of your website; get building with the power of the Springboard and take your SEO to new heights. During this 60-minute session, you’ll see some of the industry’s best blueprints for cutting-edge SEO practices and techniques. Plus, you’ll get the tools you need to drive traffic to your website.
Ripped Off: 3 Reasons Competitors are Stealing Your Customers
While paperless marketing is an ongoing trend among consumers and small businesses, print profits have hit historic highs and continue to rise year after year.
If you’re reading this, you are either experiencing these highs and want to continue the momentum or wondering if it’s time to get out of this industry. Regardless of your current situation, PrinterPresence has been helping printing companies increase their bottom line for 20 years. Join Tawnya Starr, president of PrinterPresence and former print shop owner, as she shares the 3 biggest secrets mid-sized printing companies are adopting that not only lead to success, but profitable growth.
In this webinar you’ll discover:
- What is holding you back.
- What profit centers are yielding the highest return.
- The future of print sales and how to find your niche.